Today's Digital Landscape

I'm sure by now, most of you have realized that the landscape of the music industry has drastically changed.  This is no longer an industry that is firmly based in brick and mortar, mom and pop, stores where everyone runs on Tuesday to pick up the latest albums from their favorite artists. These days, people simply hop on their computer at midnight, open their iTunes, and click but now, and they have those same albums within a matter of minutes.  In other cases, they log onto a torrent site, and get the album for free weeks, or even months before its scheduled release. This is a digital world that we live in, and the landscape is changing at a rapid pace.  People have gone from buying music in stores, to ordering CDs online, to purchasing digital albums, and never touching a physical copy of the release.  The concert promotion world is making this digital transition as well.   Artists and venues are partnering with online sites to stream live performances that give fans who can't attend a chance to feel like they are there.  Is this going to become the new norm?  Will promoters in the future have to partner with streaming sites to broadcast their shows?  I for one actually hope to see this trend become more popular and affordable enough for all concert venues to be able to provide this to fans, especially since the economy prevents some from being able to afford the joy of a live music event.  Nothing would make me happier than to promote live events that include a webcast so that all of my potential customers can feel included in the event, and may be more likely to attend an event that I promote in the future.